Mobilise: Empowering Carer Support through Podcasting

Tuesday, April 2nd, 2024

We first got to know Mobilise through their Director of Marketing and Product, Joe Legate, who we’ve worked with on content in the past.

Mobilise is a thriving community of unpaid carers supporting each other. As a certified B-corp, they work alongside Local Authorities and Carer Support Organisations, delivering online support to the UK’s 10.6 million unpaid carers.

They use personal stories and great content to connect with their growing community through essential guides, virtual ‘Cuppas’, and timely blogs.

When Louise Campbell, the B2B Marketing Manager at Mobilise, approached us for support with their debut podcast, we were thrilled. “Carer Catalysts,” hosted by Suzanne Bourne and James Townsend, the Co-Founders of Mobilise, celebrates individuals who are driving innovation in carer support.

Over the past eight months, our Head of Podcasts, Sassy, has been dedicated to nurturing the Carer Catalysts podcast.

Carer Catalysts

Having someone on board who’s an expert in everything podcast production has been invaluable for us as we embarked upon creating Carer Catalysts. From helping us get the sound quality right for each episode, to swiftly producing final edits, they've helped to guide us towards a podcast that has really hit the spot for our target audience. Just this morning - eight months after we launched the podcast - we received an email asking us for advice on podcast production because the quality of Carer Catalysts was so good. That's in no small part down to the expertise of Janno Media - thank you!

Louise Campbell, Marketing Manager, Mobilise

Listen to the podcast

Congratulations to Mobilise on the success of their podcast, and here’s to continued growth and impact in the days ahead.

Please reach out if you would like to use podcasts to grow your audience.