Since 2020, Janno Media has partnered with Charles Russell Speechlys to produce the Property Patter podcast. Hosted by Emma Humphreys, a Partner at CRS, the series provides insightful discussions on key issues in property law in a relaxed, approachable format. With expert guests and CRS colleagues, Property Patter is a vital tool for CRS to share their expertise and engage with their audience across the real estate sector.
Project overview
The brief
Charles Russell Speechlys approached Janno Media to produce a professional podcast series that would provide timely discussions on current matters affecting the real estate sector, showcase their thought leadership, and integrate seamlessly into their broader marketing strategy.
Our Approach
Janno Media provided a full-production service to ensure the podcast met Charles Russell Speechlys’ needs. This included facilitating seamless virtual recordings, delivering professional editing, and collaborating closely with the team. The podcast was also positioned as a versatile tool to address industry issues effectively.
Key Highlights
- Produced Property Patter consistently since 2020, making it one of Janno Media’s longest-running series.
- Coordinated virtual recordings to ensure convenience for both internal and external guests.
- Delivered high-quality editing and sound production for every episode.
- Podcast is integrated into their marketing strategy, including promotion on their website and LinkedIn.
- Enabled the Firm to address real-time developments in the real estate sector with timely, relevant episodes.
- Featured Property Patter on Janno Signal to highlight its success and value in the legal sector.
The result
Property Patter has become a key component of the Charles Russell Speechly marketing strategy, strengthening their position as thought leaders in the real estate sector. Its timely, well-produced episodes have enhanced engagement with their audience, fostering greater trust and visibility within the industry.