Tucker French, a leading plumbing and heating merchant with branches across London and surrounding counties, asked us to create a bold, creative promotional video for their new SOS Delivery Service. This service, designed to meet the urgent needs of their busy customers, required dynamic and attention-grabbing visuals. The result was a punchy, one-minute motion graphics video, first unveiled at the PHEX South exhibition as part of a larger marketing campaign.
Project overview
The brief
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Tucker French needed a video that would effectively communicate the speed and reliability of their SOS Delivery Service while fitting into their marketing strategy. With a tight deadline for the video’s debut at PHEX South, it was essential to create an engaging and memorable piece that could easily be adapted for further marketing uses.
Our Approach
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We collaborated closely with the Tucker French team from concept development through to the final edit. Our approach included:
- Creative Development: We worked with the Tucker French team to brainstorm and refine the core concept, ensuring it aligned with their brand and message.
- Storyboarding: Detailed storyboarding allowed us to map out a clear visual narrative that conveyed the urgency and importance of the SOS Delivery Service.
- Motion Graphics Production: We designed a dynamic and fast-paced motion graphics video, delivering a final product that was bold, impactful, and perfectly tailored to Tucker French’s needs.
Key Highlights
- Creative Collaboration: A close partnership with Tucker French resulted in a video that perfectly captured their vision.
- Impactful Presentation: The video was a standout feature at PHEX South, drawing attention to their SOS Delivery Service at the exhibition.
- Multi-Channel Asset: The video is now being rolled out as a core asset across Tucker French’s marketing channels, including digital platforms.
The result
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Let’s talk.
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