We always look forward to every shoot and edit we do, that’s the beauty of Janno Media, we get to work with such a vast range of clients.
But, we really enjoyed one of our more recent projects for Manchester-based These Mums Do.
This small, but thriving business is led by a very motivated Mum of two who runs post-natal fitness classes and a running club for Mums in the Manchester area.
After a small re-brand and celebrating her second year in business, Becca decided it was time to shift her marketing up a notch and produce a promotional video to reach out to, and engage with new Mums in the area.
Using video to market this small business has been a great success. This short and engaging promo resulted has reached over 16.5K people and been watched by over 8.8K of them in just one week. Not only that, the video has been shared over fifty times and has received over 135 comments.
Becca Broadbent, Managing Director of These Mums Do comments:
“I can’t thank Janno Media enough. They’ve created a promotional video which completely encompasses the ethos and essence of my company. Janno took the time to understand me and my business and because of that, produced something which resonated with so many of my followers.
The impact of the video for me has been unbelievable. The statistics speak for themselves – the video reached 16.5K people and was watched 8.8K times. Everyone who has seen me since watching it has commented on how brilliant it is.
Without a doubt, this video has really enhanced my business.
Video marketing can play a critical role when it comes to the marketing of a small business and this promotional video has helped Becca engage with new customers, promote brand awareness and introduce the activities and classes on offer to new Mums.
Of course we’re going to say that video marketing provides a great return on investment, but that’s because it does. Since launching the promotional video, These Mums Do has enjoyed a spike in page likes on Facebook, new enquiries and most importantly – new customers.
Here’s some handy blogs which you may also find useful:
– Why video has become a must-have for our landing page
– 5-steps: How to make a great promotional video
If you’re looking to build up a new business, then we can help. Please get in touch with us today for advice and a no obligation quote.