Apprenticeship Initiative wins 2020 Recruitment Marketing Award

Wednesday, December 2nd, 2020

Big congratulations to our client, Talent Collective who have just won a 2020 Recruitment Marketing Award.

The global talent acquisition experts won the award for Best Apprenticeship Initiative for their creative work with Santander. 

Video is a key component of the Talent Collective approach to recruitment and we’re really proud of the videos we continue to produce for them to support their global search for talent. We’re thrilled they’ve the won this award for a project we had the pleasure of contributing to.

We produced a number of ‘Our Journey’ videos for their client Santander which have been hailed as the heroes of their approach. The videos brought to life the real-life stories of genuine Santander apprentices. Filmed on location in Santander offices, their homes and popular hangouts, the apprentices talk openly about their background, influences and experiences with the bank. Far from just gathering positive testimony about Santander’s apprenticeship programme, the films act as a powerful conversation starter and positioned the topic of social mobility as central to the bank’s recruitment strategy.

Far from just gathering positive testimony about Santander’s apprenticeship programme, the films act as a powerful conversation starter and positioned the topic of social mobility as central to the bank’s recruitment.

View Jake’s journey

View Ksenia’s journey

If you would like to find out how you can use video to bring you closer to the right talent and ensure the highest levels of service for your clients, then get in touch today.